It‘s the nightmare of many travelling golfers: shortly after hitting the runway, the plane arrives at the gate. A swarm of busy airport employees start emptying the cargo bay even before the passengers can exit. Luggage is thrown from one employee to the next, roughly and carelessly, and one item even slips and falls on the tarmac. And that just so happens to be your golf bag.

We had always considered manufacturing a cartbag, the initiation happened when the Vice FORCE carry bag fell off the pull trolley of our CEO who eventually put the carrybag back on the trolley but told himself he would never play golf again in the combination of a carrybag and a trolley. The idea for the Vice PRIDE cartbag was not only born but shortly after executed.

Finding the right golf ball for your game that you can trust and rely on is more important than you may think. Yet, anyone that takes pride in his or her golfing ability knows the importance of using the right golf ball. In a conversation with Vice Golf founders Ingo Duellmann, Rainer Stoeckl and American golf instructor Andrew Rice, we shed light into the darkness of the golf ball industry.